‘GOOD MORNING AMERICA’ GROWS WEEK TO WEEK AND YEAR TO YEAR IN ADULTS 18-49 KEY DEMO

 

“Good Morning America”
“Good Morning America” averages 2.906 million Total Viewers, 475,000 Adults 25-54 and 338,0000 Adults 18-49 for the week of Feb. 9, 2026, based on Live+Same Day Big Data Plus Panel Program Ratings from Nielsen Media Research during the first week of the 2026 Milan Cortina Winter Olympics.

• “GMA” turned in Adults 18-49 increases both week to week (+5% – 338,000 vs. 323,000) and year to year (+6% – 338,000 vs. 318,000).
• “GMA” (2.906 million, 475,000 and 338,000, respectively) beat “CBS Mornings” (1.694 million, 238,000 and 160,000, respectively) in Total Viewers (+1.212 million), Adults 25-54 (+237,000) and Adults 18-49 (+178,000). In addition, “GMA” led “CBS Mornings” in Total Viewers and Adults 25-54 for the last 1,413 weeks overall — since w/o 1/18/99.

NOTE: On Monday (2/9/26) and Friday (2/13/26), “CBS Mornings” was retitled to “CBS Morns.” The retitled telecasts are excluded from the weekly and season averages. “CBS Mornings”’s weekly averages are based on three days (Tuesday-Thursday).

MORNING NEWS (Week of Feb. 9, 2026)

	TOTAL VIEWERS	ADULTS 25-54	ADULTS 18-49
GOOD MORNING AMERICA	2,906,000	475,000	338,000
TODAY	3,481,000	697,000	457,000
CBS MORNINGS	1,694,000	238,000	160,000

Source: Nielsen, NTI Total Viewers, Adults 25-54 and Adults 18-49 National Live + Same Day Big Data Plus Panel Program Ratings.; Current Week (w/o 2/9/26), Previous Week (w/o 2/2/26) and Year-Ago Week (w/o 2/10/25). Season to date: Most Current Data Stream: 2025-2026 Season (9/22/25–2/15/26) and 2024-2025 Season (9/23/24–2/16/25). Season averages based on Big Data Plus Panel ratings start with the 2023-2024 season. Week 1 of 2024 Summer Olympics (w/o 7/29/24). Beginning 12/26/22, averages are based on Big Data Plus Panel ratings. Beginning 8/31/20, national ratings also include Out of Home (OOH) viewing. Averages based on regular telecasts.

Emmy® Award-winning “Good Morning America,” featuring the anchor team of Robin Roberts, George Stephanopoulos, Michael Strahan and chief meteorologist Ginger Zee, airs live Monday-Friday (7:00-9:00 a.m. ET) on ABC. Simone Swink is the senior executive producer.

“GMA3”

“GMA3” averaged 1.505 million Total Viewers, 141,000 Women 25-54 and 114,000 Women 18-49 during the week of Feb. 9, 2026, based on Live+Same Day Big Data Plus Panel Program Ratings from Nielsen Media Research.

• “GMA3” posted increases on the previous week in Women 25-54 (+3% – 141,000 vs. 137,000) and Women 18-49 (+25% – 114,000 vs. 91,000).
• “GMA3” also saw gains year to year in Women 25-54 (+9% – 141,000 vs. 129,000) and Women 18-49 (+19% – 114,000 vs. 96,000).
• Season to date, “GMA3” is beating “NBC News Daily” in Total Viewers (+5% – 1.444 million vs. 1.372 million), Women 25-54 (+3% – 130,000 vs. 126,000) and Women 18-49 (+15% – 102,000 vs. 89,000) for the 4th straight season, based on Most Current Big Data+Panel Ratings.

NOTE: For the week, “NBC News Daily” was preempted because of the 2026 Milan Cortina Winter Olympics.

Emmy Award-nominated “GMA3” is a one-hour program airing weekdays at 1:00 p.m. ET|12:00 p.m. CT on ABC. Simone Swink is the senior executive producer.

Week of Feb. 9, 2026:

	TOTAL VIEWERS	WOMEN 25-54 (000)	WOMEN 18-49 (000)
“GMA3”	1,505,000	141,000	114,000
“NBC News Daily”	PREEMPTED

Source: The Nielsen Company, NTI Total Viewers, Women 25-54 and Women 18-49 Live+SD Current Week (w/o 2/9/26), Previous Week (w/o 2/2/26) and Year-Ago Week (w/o 2/3/25). Season to date: Most Current Data Stream: 2025-2026 Season (9/22/25–2/15/26) and 2024-2025 Season (9/16/24-2/9/25). Season averages based on Big Data Plus Panel ratings start with the 2023-2024 season.  Beginning 12/26/22, averages are based on Big Data Plus 13 Panel ratings. Beginning 8/31/20, national ratings also include Out-of-Home (OOH) viewing. Averages based on regular telecasts.

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