‘GOOD MORNING AMERICA’ GROWS YEAR TO YEAR IN TOTAL VIEWERS AND ADULTS 18-49 FOR THE THIRD WEEK STRAIGHT

 

“Good Morning America”

“Good Morning America” averages 2.838 million Total Viewers, 452,000 Adults 25-54 and 334,0000 Adults 18-49 for the week of March 9, 2026, based on Live+Same Day Big Data Plus Panel Program Ratings from Nielsen Media Research.

• For the 3rd straight week, “GMA” improved on the same week last year in Total Viewers (+3% – 2.838 million vs. 2.749 million) and Adults 18-49 (+14% – 334,000 vs. 292,000).
• “GMA” ranked No. 1 in Total Viewers, leading NBC’s “Today” on Wednesday (+186,000 – 3.000 million vs. 2.814 million).
• “GMA” (2.838 million, 452,000 and 334,000, respectively) beat “CBS Mornings” (1.688 million, 273,000 and 179,000, respectively) in Total Viewers (+1.150 million), Adults 25-54 (+179,000) and Adults 18-49 (+155,000). In addition, “GMA” led “CBS Mornings” in Total Viewers and Adults 25-54 for the last 1,417 weeks overall — since w/o 1/18/99.

NOTE: On Tuesday (3/10/26), “CBS Mornings” was retitled to “CBS Morn.” The retitled telecast is excluded from the weekly and season averages.  “CBS Mornings” weekly averages are based on four days (Monday, Wednesday-Friday).

MORNING NEWS (Week of March 9, 2026)

	TOTAL VIEWERS	ADULTS 25-54	ADULTS 18-49
GOOD MORNING AMERICA	2,838,000	452,000	334,000
TODAY	2,918,000	634,000	402,000
CBS MORNINGS	1,688,000	273,000	179,000

Source: Nielsen, NTI Total Viewers, Adults 25-54 and Adults 18-49 National Live + Same Day Big Data Plus Panel Program Ratings.; Current Week (w/o 3/9/26), Previous Week (w/o 3/2/26) and Year-Ago Week (w/o 3/10/25). Season to date: Most Current Data Stream: 2025-2026 Season (9/22/25–3/15/26) and 2024-2025 Season (9/23/24–3/16/25). Season averages based on Big Data Plus Panel ratings start with the 2023-2024 season. Beginning 12/26/22, averages are based on Big Data Plus Panel ratings. Beginning 8/31/20, national ratings also include Out of Home (OOH) viewing. Averages based on regular telecasts.

Emmy® Award-winning “Good Morning America,” featuring the anchor team of Robin Roberts, George Stephanopoulos, Michael Strahan and chief meteorologist Ginger Zee, airs live Monday-Friday (7:00-9:00 a.m. ET) on ABC. Simone Swink is the senior executive producer.

“GMA3”

“GMA3” averaged 1.473 million Total Viewers, 133,000 Women 25-54 and 105,000 Women 18-49 during the week of March 9, 2026, based on Live+Same Day Big Data Plus Panel Program Ratings from Nielsen Media Research, leading “NBC News Daily” in Total Viewers and Women 18-49.

• Season to date, “GMA3” is beating “NBC News Daily” in Total Viewers (+5% – 1.453 million vs. 1.384 million) and Women 18-49 (+15% – 102,000 vs. 89,000) for the 4th straight season, based on Most Current Big Data+Panel Ratings.

Emmy Award-nominated “GMA3” is a one-hour program airing weekdays at 1:00 p.m. ET|12:00 p.m. CT on ABC. Simone Swink is the senior executive producer.

Week of March 9, 2026:

	TOTAL VIEWERS	WOMEN 25-54 (000)	WOMEN 18-49 (000)
“GMA3”	1,473,000	133,000	105,000
“NBC News Daily”	1,418,000	143,000	88,000

Source: The Nielsen Company, NTI Total Viewers, Women 25-54 and Women 18-49 Live+SD Current Week (w/o 3/9/26), Previous Week (w/o 3/2/26) and Year-Ago Week (w/o 3/10/25). Season to date: Most Current Data Stream: 2025-2026 Season (9/22/25–3/15/26) and 2024-2025 Season (9/16/24-3/9/25). Season averages based on Big Data Plus Panel ratings start with the 2023-2024 season.  Beginning 12/26/22, averages are based on Big Data Plus Panel ratings. Beginning 8/31/20, national ratings also include Out-of-Home (OOH) viewing. Averages based on regular telecasts.

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