‘THE VIEW’ RANKS NO. 1 IN HOUSEHOLDS AND TOTAL VIEWERS AMONG ALL DAYTIME NETWORK TALK SHOWS

For the week of May 18, 2026, “The View” ranked No. 1 in Households (1.64 rtg.) and Total Viewers (2.457 million) among the daytime network talk shows, leading NBC’s “TODAY Third Hour” (1.26 rtg. and 1.962 million, respectively), “TODAY with Jenna & Sheinelle” (0.87 rtg. and 1.427 million, respectively) and “NBC News Daily” (0.87 rtg. and 1.351 million, respectively).

• In addition, “The View” averaged 183,000 Women 25-54 and 154,000 Women 18-49, based on Live+Same Day Big Data Plus Panel Program Ratings from Nielsen Media Research.
• “The View” was up over the previous week in Total Viewers (+2% – 2.457 million vs. 2.409 million).
• “The View” improved year to year across the board: Total Viewers (+3% – 2.457 million vs. 2.396 million), Women 25-54 (+6% – 183,000 vs. 172,000) and Women 18-49 (+18% – 154,000 vs. 130,000).
• Season to date, “The View” is improving in Women 25-54 (+7% – 235,000 vs. 211,000) and Women 18-49 (+5% – 168,000 vs. 160,000) versus the comparable number of weeks last season to its strongest in 3 years — since the 2022-2023 season. In addition, “The View” stands as the only daytime talk show to grow in both key Women measures.
• Season to date, “The View” is ranking No. 1 in Households (1.74 rtg.) and Total Viewers (2.628 million) among all broadcast daytime talk shows for the 9th straight season.

NOTE: On Wednesday (5/20/26) and Friday (5/22/26), “The View” was retitled to “View-ABC.” The retitled telecasts are excluded from the weekly and season averages. “The View”’s weekly averages are based on three days (Monday, Tuesday and Thursday).

Source: Nielsen, NTI Total Viewers, Women 25-54 and Women 18-49 Live + SD Big Data Plus Panel, Current Week (w/o 5/18/26), Previous Week (5/11/26) and Year-Ago Week (w/o 5/12/25). Most Current Big Data Plus Panel: 2025-2026 Season (9/8/25-5/24/26) and 2024-2025 Season (9/1/24-5/18/25). Season averages based on Big Data Plus Panel ratings start with the 023-2024 season. Beginning 12/26/23, national ratings are based on Big Data ratings. Beginning 8/31/20, national ratings also include Out of Home (OOH) viewing. Prior to 8/31/20, ratings did not include OOH viewing. Averages based on regular telecasts.

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