‘THE VIEW’ RANKS NO. 1 IN HOUSEHOLDS AND TOTAL VIEWERS AMONG ALL DAYTIME NETWORK TALK SHOWS

For the week of Dec. 15, 2025, “The View” ranked No. 1 in Households (1.66 rtg.) and Total Viewers (2.576 million) among the daytime network talk shows, leading NBC’s “TODAY Third Hour” (1.41 rtg. and 2.160 million, respectively), “TODAY with Jenna & Friends” (0.96 rtg. and 1.438 million, respectively) and “NBC News Daily” (0.88 rating and 1.429 million, respectively).

• In addition, “The View” averaged 240,000 Women 25-54 and 190,000 Women 18-49, based on Live+Same Day Big Data Plus Panel Program Ratings from Nielsen Media Research.
• “The View” improved on the previous week in Total Viewers (+4% – 2.576 million vs. 2.478 million), Women 25-54 (+24% – 247,000 vs. 199,000) and Women 18-49 (+28% – 190,000 vs. 148,000). “The View” turned in the highest Women 18-49 performance in more than 1 year — since w/o 11/4/24, the week of the presidential election.
• “The View” turned in year-to-year increases across the board: Total Viewers (+3% – 2.576 million vs. 2.509 million), Women 25-54 (+12% – 247,000 vs. 220,000) and Women 18-49 (+11% – 190,000 vs. 171,000).
• On Tuesday (12/16/25), “The View,” with guests actor Daisy Ridley and authors Jonathan Haidt and Catherine Price, delivered its best single-day telecast in Women 25-54 (286,000) in more than 1 year (since 11/6/24 with “The View”’s post-presidential election telecast) and 2nd-best in over 2 years (since 10/27/23).
• Season to date, “The View” is improving in Women 25-54 (+1% – 216,000 vs. 213,000) versus the comparable number of weeks last season.
• Season to date, “The View” is ranking No. 1 in Households (1.63 rating) and Total Viewers (2.497 million) among all broadcast daytime talk shows for the 9th straight season.

Source: Nielsen, NTI Total Viewers, Women 25-54 and Women 18-49 Live + SD Big Data Plus Panel, Current Week (w/o 12/15/25), Previous Week (12/8/25) and Year-Ago Week (w/o 12/9/24). Most Current Big Data Plus Panel: 2025-2026 Season (9/8-12/21/25) and 2024-2025 Season (9/1-12/15/24). Beginning 12/26/23, national ratings based on Big Data ratings. Beginning 8/31/20, national ratings also include Out of Home (OOH) viewing. Prior to 8/31/20, ratings do not include OOH viewing. Averages based on regular telecasts.

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