‘THE VIEW’ RANKS NO. 1 IN HOUSEHOLDS AND TOTAL VIEWERS AMONG ALL DAYTIME NETWORK TALK SHOWS, POSTING GAINS IN BOTH KEY WOMEN DEMOS SEASON TO DATE

For the week of Feb. 9, 2026, “The View” ranked No. 1 in Households (1.87 rtg.) and Total Viewers (2.806 million) among the daytime network talk shows, leading NBC’s “TODAY Third Hour” (1.49 rtg. and 2.265 million, respectively) and “TODAY with Jenna & Sheinelle” (0.94 rtg. and 1.426 million, respectively).

• In addition, “The View” averaged 232,000 Women 25-54 and 168,000 Women 18-49, based on Live+Same Day Big Data Plus Panel Program Ratings from Nielsen Media Research.
• “The View” was up week to week in Total Viewers (2.806 million vs. 2.796 million), delivering its 2nd-most-watched week in over 1 year and its 2nd-most-watched week of the season — since w/o 11/4/24, the week of the presidential election.
• For the 4th straight week, “The View” turned in increases on the year-ago week in all key target demos: Total Viewers (+4% – 2.806 million vs. 2.693 million), Women 25-54 (+19% – 232,000 vs. 195,000) and Women 18-49 (+12% – 168,000 vs. 150,000).

• Season to date, “The View” is improving in Women 25-54 (+5% – 224,000 vs. 213,000) and Women 18-49 (+1% – 165,000 vs. 163,000) versus the comparable number of weeks last season.

• Season to date, “The View” is ranking No. 1 in Households (1.70 rating) and Total Viewers (2.594 million) among all broadcast daytime talk shows for the 9th straight season.

Source: Nielsen, NTI Total Viewers, Women 25-54 and Women 18-49 Live + SD Big Data Plus Panel, Current Week (w/o 2/9/26), Previous Week (2/2/26) and Year-Ago Week (w/o 2/3/25). Most Current Big Data Plus Panel: 2025-2026 Season (9/8/25-2/15/26) and 2024-2025 Season (9/1/24-2/10/25). Season averages based on Big Data Plus Panel ratings start with the 2023-2024 season.  Beginning 12/26/23, national ratings based on Big Data ratings. Beginning 8/31/20, national ratings also include Out of Home (OOH) viewing. Prior to 8/31/20, ratings do not include OOH viewing. Averages based on regular telecasts.

*COPYRIGHT ©2025 American Broadcasting Companies, Inc. All photography is copyrighted material and is for editorial use only. Images are not to be archived, altered, duplicated, resold, retransmitted or used for any other purposes without written permission of ABC News. Images are distributed to the press to publicize current programming. Any other usage must be licensed.

Media Contacts

You must be logged in to view this content. Please log in or create an account.